We had our first intercontinental interview as we spoke with MX, a South African artist worth knowing about. Holden Stephan Roy loved this interview and is so grateful we can share it with you. Make sure to let us know how you feel in the comments below
00:00 Intro 05:44 Technical limitations growing up in South Africa 16:19 Trying to find an identity moving around 24:57 There's more to South Africa than Die Antwoord 33:00 Radio and internet's role in music 42:27 Ethereal forces and religion 54:27 Networking at Hip Hop conferences 01:01:11 Freestyling and low-end tech 01:11:00 Opening for Lil Wayne and touring in college 01:22:17 What is happiness anyway 01:34:00 From Niche Fam to going solo 01:41:43 Government funding and grants 01:56:00 Exploring the definition of value 02:11:00 Why subscription marketing matters 02:20:00 How MX did the first independent tour in South Africa 02:33:14 Leveraging the tools around to create more 02:45:24 The difference between promotion and marketing 02:54:16 Stop thinking and start doing 03:11:17 Being authentic to represent your people 03:29:00 What South Africa is actually like 03:34:29 - It really is who you know 03:47:44 - Outro
Make sure to follow/support MX: https://www.instagram.com/mxsouthafrica/ https://www.facebook.com/MXsouthafrica/ https://www.twitch.tv/mxsouthafrica https://www.youtube.com/watch?v=0olx-hPTvwo https://open.spotify.com/artist/5vfgJe9dIQqvSzIf1RXaJC https://soundcloud.com/MXsouthafrica
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