Season 2: TAG Heuer and the ocean |

In this second season, we explore TAG Heuer’s intimate connection with the ocean. We turn the clocks back to 1949, when Heuer was creating watches for Abercrombie & Fitch. Discover how a watchmaker, a physics teacher, and a passion for fishing and mushroom hunting led to the birth of the Solunar, the first wristwatch with a permanent tide indicator.

Image: Heuer Solunar, 1949 Reference

Show notes:

0:42 The Abercrombie & Fitch years

1:10 A challenge from Walter Haynes, President of Abercrombie & Fitch

1:59 How a tide indicator works

2:42 Mushroom hunting and a school physics teacher

3:14 The Solunar

4:30 The tide indicator on the Solunar