How Chief Value Officers are Shaping the Future of Sustainable Business

In this episode of the Pricing for the Planet podcast, host Fabien Cros interviews Daniel Jeanroy, a certified Chief Value Officer (CVO), to explore how the CVO role transforms the traditional understanding of value in business. Daniel discusses the need to move beyond purely financial measures and integrate environmental and social impacts into value creation. He emphasizes the power of rethinking ROI, applying risk management tools from finance and insurance to long-term sustainability challenges like climate change.

Key Takeaways and Aha Moments:

-Value Beyond Profits: Businesses must consider long-term sustainability, not just immediate financial returns. Traditional ROI models are insufficient for 21st-century challenges.

-Double Materiality: This emerging concept requires companies to assess both their financial and environmental/social impact, creating a more holistic view of risk and opportunity.

-Leverage Financial Expertise for Sustainability: Techniques from risk management and insurance can be applied to model and mitigate climate-related risks, positioning CVOs as strategic players in sustainability.

-New Frameworks in Action: Daniel explains how companies can operationalize sustainability through updated accounting standards like IFRS and CSRD, enabling better decision-making on sustainability initiatives.

Aha Moments:

-Recalibrating ROI: Daniel illustrates how Chief Value Officers are crucial in shifting business focus from short-term profits to long-term resilience by integrating climate risk into financial models.

-CFO and CSO Collaboration: The collaboration between CFOs and Chief Sustainability Officers is key to bringing sustainability projects into the core business strategy.

-Modeling Risk for the Future: Businesses are increasingly using risk models from the financial sector to understand the impact of climate change and biodiversity loss on their operations.

Top Advice for Aspiring CVOs:

-Risk Management as a Gateway: Daniel's journey highlights how a background in risk management, finance, or insurance can be leveraged to transition into sustainability roles.

-Seek Specialized Training: Daniel recommends pursuing a Chief Value Officer certification or similar executive education to master the integration of sustainability into business operations.

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